Asset to Promote
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You created that guide, course, or freebie for a reason—to
grow your list, drive sign ups, or move people closer
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to buying.
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But if it’s not being mentioned consistently across
your content, it’s just sitting there—unseen, unused,
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and underperforming.
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The Asset to Promote Content Focus inside Next Level
Marketing AI helps your lead magnets actually perform—by
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promoting them naturally across relevant content your
audience is already reading .
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With one quick setup, the AI content writing assistant
can naturally highlight your assets without sounding
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like a plug.
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Just relevant, helpful, well-timed mentions that help
you generate more conversions.
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Alright, let’s build one together, step by step.
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First, head to the left-hand menu and click Add Content
Focus.
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That brings you to this screen right here.
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Now, click the dropdown that says Content Focus Type
and select Asset to Promote.
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That’ll unlock the fields you’ll need.
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First up is the Content Focus Label—this is just for
you.
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I’ll type: Free AI Email Marketing Guide.
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Asset Name is what readers will see in the article.
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I’m using: The AI Email Playbook.
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Then for Asset Type, just add the format—like ebook,
guide, course.
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Here I’ll go with: Free Guide.
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Asset Description is where you explain what it is.
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Here’s an example: A step-by-step guide to writing
email campaigns powered by AI—perfect for marketers
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and founders who want better opens, clicks, and conversions.
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Next is Key Benefits—this helps the AI show readers
why it’s worth checking out.
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Let’s say: You’ll learn how to write smarter subject
lines, personalize at scale, and create automations
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that actually get results.
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Then we’ve got the Asset Link.
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In my example, this is where readers go to download
the guide.
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I’ll just paste the link.
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And finally, Action to Take.
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This helps the AI phrase the call to action naturally.
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I’ll type: Download the free guide.
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All set?
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Click Add Content Focus and you’re good to go.
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You can now apply this content focus to any article
inside your Content Queue.
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I’ll open one from my Content Queue called “How to
Write Better Emails in 2025—Without Wasting Hours”
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I’ll go to Assign Content Focus, select Free AI Email
Marketing Guide, and let the AI get to work.
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Here’s how my free guide shows up in the final article
in a section about how to write better subject lines.
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Avoid using all caps or too many punctuation marks;
these often trigger spam filters or turn off readers
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immediately.
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Testing can also improve results over time.
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Try A/B testing two versions of your subject line
for each campaign—see which one gets more opens and
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learn from that data.
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If you want help writing smarter subject lines, check
out The AI Email Playbook.
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It shows how AI tools can help create subject lines
that increase opens while saving you time across campaigns.
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Download the free guide here to explore simple ways
to boost engagement without guessing what works best
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anymore.
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It fits the content, feels helpful—not pushy—and it
gives readers a clear next step.
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So if you’ve got something valuable to share—a freebie,
a course, a resource—don’t let it sit on the sidelines.
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Create an Asset to Promote Content Focus, assign
it to your next post, and let the AI get it in front
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of the right readers at the right time.
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Thanks for watching—and I’ll see you in the next one.